Impact

Partnership automation in practice: Insights from LetsGetChecked, Lenovo, and Starling Bank

Automation is undoubtedly revolutionising the digital marketing world, changing the scope of what is possible, the way teams are structured, and the expectations we have. In this 45-minute video, three diverse brands offer insights on how they approach partnership automation. Topics include the biggest time savings from automating cumbersome processes, new opportunities created through the automation of different data flows, and how automation can open the door for more human contact and more creative partnerships. These points combine to show how partnership automation can create increased growth, without losing the human connection on which partnerships rely.