Holiday partnerships benchmarks 2021

In the face of today’s unpredictable landscape, businesses constantly have to find new ways to pivot their strategies. Companies need to look ahead with reliable data to overcome these unexpected challenges. The data scientists at impact.com analyzed and compared affiliate and partnerships data from the 2020 and 2021 holiday season.

In this research report, discover:
  • How the six key verticals performed year over year
  • The trends that have emerged
  • Useful benchmarks you can use to measure your partnerships’ performance
  • Innovative strategies for future holiday success
From pre-Black Friday to New Year’s Day, check out what the research reveals about the shifts in business and commerce.