With a goal of bringing sports to every person, Decathlon Singapore needed to diversify its partnerships to grow. But how could the team find these partners and manage them efficiently?
Decathlon Singapore turned to partnership automation, using Impact’s Discovery to recruit partners that aligned with its brand from a mix of diverse businesses, influencers, content creators, and more.
After it started using Impact’s platform:
- The Decathlon Singapore team’s program grew 192% to include diverse influencers, content creators, and brands driving 7% of total revenue
- 50% of customers acquired through the partnership channel were new
- The partnerships team saved an average of 49 hours per month by managing partners with Impact
- Partnerships revenue grew 156% QoQ
Read this case study to find out how Decathlon Singapore did it.
